Greater consistency
in quality
Closer coordination of filling, finishing and quality checks to support a consistent product experience across the collection.
A note to our distribution partners
Distributor Update
A new chapter for NOTA Paris. From our launch at Esxence to new leadership and a new production partner in France, follow the milestones shaping our next phase of development and the launches ahead.
June 2026 — November 2027
One vision. Two perspectives.
Our development milestones and the marketing activity that will bring them to life.
2026
Brand foundations
June2026
01 / Milan · 3–6 June
Launch at Esxence
An immersive introduction to NOTA Paris for the international fragrance community, bringing music, scent and sculptural bottles together.
Meetings
Qualified contacts
Countries represented
Distribution & retail opportunities in discussion
July2026
02 / New leadership
Hassan Dawara,
our new CEO
Appointed in July 2026, Hassan Dawara leads the next phase of development, connecting the brand’s creative ambition with its commercial and operational priorities.
He brings a track record of successful ventures in tourism, governance consultancy and corporate structuring.
August–October2026
03 / Production transition
From Italy to France
A new CDMO, DA Objectif in Garons, France, to strengthen quality, improve responsiveness and support more reliable stock availability.
Production partner & objectives
Our new CDMO
DA Objectif
Garons, France
A French perfume manufacturer with filling, packaging and regulatory documentation capabilities.
ItalyFrance
Discover DA Objectif 
Greater consistency
Faster
responsiveness
More direct production follow-up and clearer planning, with the aim of responding more effectively to launch needs and replenishment requests.
More reliable
availability
Better alignment between component readiness, production schedules and demand to reduce interruptions and support partner growth.
August–October / The transition focus
Coordinating the production transfer, preparing the manufacturing scope and aligning quality and filling procedures with the new partner.
The benefits above are the objectives of the transition. Production release and stock availability will be confirmed separately.
End of November2026
04 / Planned
Production complete.
Ready to ship.
The production batch is scheduled for completion at the end of November, with stock in France ready to ship to our partners.
Shipment preparation
From production to distribution
01Batch
Batch
completion
02Stock ready
Stock ready
in France
03Shipment
Shipment
to partners
A concrete next step in turning the production transition into market availability.
For our partners
Prepare opening quantities and delivery requirements so dispatches can be coordinated as the batch becomes available.
2027
Launch calendar
January2027
05 / Planned · GCC
The online boutique
Launch of the ecommerce website across the GCC: discover the Maison, explore the fragrances and shop the collection.
April2027
06 / Planned
Small formats.
New encounters.
Launch of the 7.5 ml format, new 2 ml samples, Discovery Sets and Sample Sets—new ways to discover the collection before choosing a full-size fragrance.
May2027
07 / Planned
The collection,
on display.
Launch of the NOTA Paris point-of-sale displays, bringing a consistent brand presence and a dedicated fragrance discovery experience to retail.
June2027
08 / Planned
A story worth sharing
Launch of the press and influencer seeding kits, offering selected recipients a considered introduction to the fragrances and their inspiration.
September2027
09 / Planned · UAE
An encounter with NOTA Paris
A dedicated UAE launch event for partners, press and creators to experience the collection and the brand’s musical world.
The event approach
The UAE launch
Meet the Maison.
Experience the notes.
A moment for partners, press and creators to discover the fragrances and the sculptural identity of the collection.
The event will support the brand’s introduction in the UAE and build awareness around its local presence.
For our partners
A shared opportunity to introduce the brand, engage relevant guests and connect the launch with local retail activity.
October2027
10 / Planned · France
The next digital chapter.
France.
Launch of the ecommerce website in France, extending the online boutique and the NOTA Paris collection to the French market.
November2027
11 / Planned · Collection
A new note.
Si.
Launch of Si, a new fragrance joining the NOTA Paris collection, in an ice-blue glass bottle with silver detailing.
